"" wondermomo: EMILIO PUCCI Flip Flop

Wednesday, August 18, 2010


Ahhh, the comfy flip flops – or slip slaps, or toesies, or jandals, or slippers. A symbol of summertime, an emblem of relaxation, and -in the case of this logoed design from Emilio Pucci- a harbinger of style.
Covered in the kind of super-vibrant abstract design that's made Pucci famous, these flip flops are basically like bikinis for your feet -- they make you look and feel extra fun and sexy.
And they're super easy to wear, too. You just, like, put them on, and Ta Daa!... they're on, and you’re all set to flash designer style with your every step :-)
Also featuring soft, supple vamp straps and slender, rounded thong post that are easy on your toes.
(RRP US$120, or ¥17,850 in Japan!)

EMILIO PUCCI, Marchese di Barsento
The scion of a venerable Italian Florentine political family, Emilio Pucci (1914-1992) was raised in the lap of luxury and became an avid skier and scholar. Intuiting his aristocratic sensibilities, Pucci then set about revolutionising resort clothing. By the 1950s, he had become the kingpin of textile reinvention and beautiful prints, catering to wealthy sophisticates, heiresses and movie stars the world over. Pucci was one of the first brands to bear a logo, and a pioneer of diversification into interiors and accessories. Screen goddess Marilyn Monroe was said to have been buried in her Pucci dress. Pucci's influence even extended to the Moon, when he created the three bird motif for the Apollo 15 mission patch (although the crew replaced his blues and greens with a more patriotic red, white and blue). Six decades later, now under the stewardship of Norwegian designer Peter Dundas, Pucci’s legacy of luxurious geometric prints and kaleidoscopic colours continue to resonate.

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