Or pair with a sharp jacket and glossy pumps for the freshest way to work office elegance.
IRO
Iro was created in 2004 by Laurent and Arik Bitton. The brothers come from the music industry and moved in a hip
Even though its name was taken from the Japanese word for ‘colour’, you won't find a lot of colourful things with Iro -- grey, black, white and other toned-down shades dominate the palette. And the music-influenced rocker edge is only one aspect of the brand; the focus also lies in incorporating the Bitton brothers’ love of vintage and in using quality materials. The overall outcome is a modern, flirtatious spin on the nonchalance of Parisian street style and attitude.
No wonder that the line is rapidly amassing a cult following both in Europe and Tinseltown. As if that accolade wasn’t enough, Iro recently got the ultimate seal of approval via a personal email order placed by none other than Kate Moss herself (only just last week voted ‘Best-dressed Woman of the Decade’ by US Vogue).
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