

ABOUT SUPREME
In 1994, Supreme opened its doors on Lafayette Street in downtown Manhattan and became the home of New York skate culture. Challenging the dominance of the established West Coast skater scene and the then conservatism of NYC, Supreme defined the aesthetic of an era of rebellious cool that reached from skaters to fashionistas and hip hop heads. Over the last 16 years, the brand has stayed true to its roots while collaborating with some of the most groundbreaking artists and designers of its generation, and with stores in Los Angeles and Japan has become an international icon of independent counter-cultural style.

http://www.interviewmagazine.com/fashion/james-jebbia-is-supreme/




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