PAUL & JOE SISTER (Paris) Dress in Bunny Print

French label Paul & Joe Sister is known for embracing youthful feminine styling, and playful, retro-inspired prints. With an easy fit and a cute-as-can-be print of white rabbits, this sweet frock is destined to become your new honey bunny.

Cinch the drawstring waist if you want to create definition, then pair with flats and delicate jewellery for an adorable, garden-party ensemble that’s sure to make you as “hoppy” as can be :-)

(RRP  £145 / US$298)

PAUL & JOE SISTER (Paris) Printed Button-Up Shirt

Delightful motifs are a Paul & Joe Sister style signature, and this rabbit-print blouse is the perfect example. For effortless off-duty chic, tuck it into your favourite jeans or denim shorts, adding platform sandals for a polished finish. :-)

(RRP US$280)

Hidden Gem: PAUL & JOE SISTER (Paris) Printed Crossover-Front Dress

Nothing welcomes Spring quite like a printed dress. Today's 'hidden gem' is from Parisian label Paul & Joe Sister —by former Azzedine Alaïa designer (and mother of two sons named Paul and Joe) Sophie Albou— is made in a comfy silk quality with a tiny floral pattern and all-over flock-printed dots. Though 40's-inspired, the dress is brought up to the minute with a tantilising keyhole at centre back.
Paired with your favourite wedge espadrilles and a cardigan, it's the best 'seasoning' for your romantic dinner date ;-)
(RRP US$352 / €259.95)

Hidden Gem: PAUL & JOE SISTER (Paris) Printed Wrap Dress

Today's 'hidden gem': Delightful little acorns adorn this sweet dress from Parisian label Paul & Joe Sister. The bright and beautiful colours give you a fun, flirty sense of style, while the wrap silhouette gently flatters your figure. Go from office to after-fives in a jacket, pumps, and a gold locket necklace.
(RRP £260 / €270)

PAUL & JOE SISTER (Paris) Butterfly-Print Style

As the younger “sibling”, Paul & Joe Sister pulsates with a youthful and fun vibe, on top of all the signature French sophistication of the main line. Punchy prints are a particular forte.

PAUL & JOE SISTER BUTTERFLY-PRINT BLOUSE
Perfect for a warm day with shorts/kick-flare jeans and wedges, you will surely stand out from the crowd in this pretty butterfly-print top.
(RRP £200)


PAUL & JOE SISTER BUTTERFLY-PRINT DRESS
This lovely dress has a vintage feel that’s feminine and floaty. Just add your favourite stiletto sandals, or jewellery, or jacket to customise the look for play or work.
(RRP £305)

PAUL & JOE SISTER "Sainmalo" Dress

Simple, classic, and cheerful, the Sainmalo* dress from Paul & Joe Sister -- the offspring of Parisian designer Sophie Albou's coveted Paul & Joe line -- is ideal for folding up in your vacation suitcase, and will also dress up well under a jacket for smarter work dos.
(Notes: *The dress is likely named after Saint Malo, a port city and the most visited place in the historical province of Brittany, northwestern of France, where the marinière or Breton stripe originated. More below.)


If there is one trend that’s coming up huge, it must surely be the nautical influence.
Sailor stripes always tend to show up in Spring-Summer styles, you may say. However, this year the focus is on the pattern first popularised by Coco Chanel, also known as the marinière or Breton stripe. (It all kind of started when the Audrey Tatou starrer "Coco Avant Chanel" debuted last year.)
"la marinière" was first brought to the fashion world by Coco Chanel back in the 20s after she noticed French fishermen's striped attire.
Since then, gamine fashion icon Audrey Hepburn and sex kitten Bridget Bardot have shown how the look can be elegant, modern and sexy, whatever the era.


There's simply no escaping stripes this season. They're popping up ALL OVER in Celebville, too, and we have the evidence :-)

Paul and Joe Sister

Coming from a Parisian family of shirtmakers, Sophie Albou studied at the Institut Francais de la Mode and landed a job at Azzedine Alaia at the tender age of 16, before striking out on her own with the Paul & Joe menswear collection in 1995. However most people only started taking notice in 1997, when Albou introduced the Paul & Joe women's line. Today, Paul & Joe's numerous successful branches include fashion for men, women & children, beauty products, a special line at Target stores, & even limited edition Perrier bottles. Paul & Joe Sister is the quirkier member of the family, created for younger women looking for something urbane yet affordable.
Playful, feminine, a little retro-preppy, this patterned collection from Paul & Joe Sister features pieces that will look swell with everything from rich browns to subdued gold.