"" wondermomo: LACOSTE x JONATHAN ADLER Collaboration Polo

Friday, June 1, 2012


Each year Lacoste commissions a guest designer to re-imagine its iconic L.12.12 polo shirt as part of the Holiday Collector’s Series. In the past, Lacoste has collaborated with UK design stars Tom Dixon and Michale Young, Brazilian brothers The Campanas, and most recently contemporary Chinese artist Li Xiaofeng. American designer Jonathan Adler was the latest to be invited by Lacoste to conceive a polo along with a packaging project.

A long-time Lacoste fan and a self-proclaimed ‘addicted user’, Adler recalls feeling ‘like a child hearing the ice cream truck coming around’ when approached by Lacoste. Celebrated for his ‘happy chic’ aesthetic, the style extraordinaire brought joy and craft to the collaboration polos by incorporating motifs and iconography with different levels of craft.
We'll be wearing ours with denims or chinos and driving shoes on the weekend, adding a classic Panama hat to relax with the papers in the sun!

A fun launch event was held in Paris to roll out the collection, where the special polos were showcased by models who were playing mixed doubles on a tennis court, while the guests practiced Ping Pong (Adler’s favourite sport).

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